François Hollande to open Mipim

BUSINESS INTELLIGENCE
Tim Harrup

Preparations are continuing at a rapid pace for the forthcoming Mipim exhibition, the world’s largest international real estate event. Organisers RX France have again confirmed that it is to return to its traditional March slot in Cannes. As a further demonstration of this anticipated return to normal, Reed Midem have once again attracted a top speaker to make the opening address – this year in the person of former French president François Hollande.

Previous guests to have accepted the invitation to make the opening address include, in particular, former United Nations Secretary General Ban Ki Moon just a handful of years ago. Last year’s event was originally to have been opened by former French president Nicolas Sarkozy, but the event was cancelled and this year, his successor fills the role. François Hollande, will open Mipim with a keynote speech that will address the major challenges and opportunities facing the real estate industry and wider society.

An important focus of his speech, RX France points out, will be climate change. Having presided over the Paris Climate Agreement at COP 21 in 2015, President Hollande will discuss how real estate must rise to the challenge of delivering Mipim’s theme of ‘driving urban change’.The President will also cover the major societal issues, from health and well-being measures after the pandemic to tackling diversity, inequality and employment challenges.

Ronan Vaspart, director of Mipim, comments: “We are full steam ahead in our planning for what is shaping into a crucial event for real estate in 2022. It is fantastic to see such a strong desire from the industry to come together and the numbers we are seeing signing up for the event are highly encouraging. I hope this message gives those already signed up, as well as those still considering their options, the confidence to plan for their arrival in Cannes in March. We look forward to welcoming everyone to a safe and secure event that is set to continue Mipim’s tradition of attracting the biggest names in our field, as demonstrated by what promises to be a significant intervention from President Hollande.

The 2022 edition will include a wide range of new international cities and countries looking to showcase their investment opportunities. And as we recently reported, and as restated by the organizers a few days ago, Mipim is on track to have the same number of exhibitors as the 2019 edition from Europe and the Middle East, as it announces the first of its major speakers from its four-day programme of speeches, panels, awards and in-person networking events. Another positive sign of more ‘normality’ is the fact that the French government has just announced a substantial easing of covid-related restrictive measures, to come into force over the next few days.